Palm tress and blue sky

Jackie Varela

Empowering teams and driving innovation through design,
user experience, and data-driven solutions.

Jackie has an extensive career in creative marketing, specializing in directing and designing digital and print products. Her expertise is strengthened by formal education and experience in behavior analysis, social systems, and positive organizational scholarship, which enable her to build thriving, collaborative teams. With her unique blend of experience, Jackie excels at researching and analyzing user behaviors within complex systems and designing impactful solutions through innovative strategies and data-driven insights.

Creative Marketing Work

GoPro

Juice Design

Eddie Bauer

Vans

TRX Training

TransWorld SNOWboarding

Palmtree photo by Corey Agopian on Unsplash